YourNameOnTheWeb.com
Effective online marketing for your small business...
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Web Services >> Website Design
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I have a great looking website!
But, it doesn't generate any sales..
"YourNameOnTheWeb" delivers effective website design and online marketing solutions, tailor made for micro, small, and medium-sized businesses.
Good website design should therefore not be focused on generating flashy graphics, but on achieving specific objectives - attracting the right customers and converting them to qualified leads or sales!
At the same time a website needs to be visually attractive and have interesting content, otherwise it will not attract potential customers. It also needs to be optimized, so it ranks well and can easily be indexed by the search engines.
The purpose of a website is not to win the look of the year competition, but to sell your products and services.
Good website design should therefore not be focused on generating flashy graphics, but on achieving specific objectives - attracting the right customers and converting them to qualified leads or sales! At the same time a website needs to be visually attractive and have interesting content, otherwise it will not attract potential customers. It also needs to be optimized, so it ranks well and can easily be indexed by the search engines.
| 1. | Defining your website objectives |
| 2. | Describing your target audience |
| 3. | Listing your keywords and researching them |
| 4. | Writing your web copy |
| 5. | Selecting pictures and other elements (widgets) you would like to include in your website |
| 6. | Decide on the colour scheme and overall look of your website |
If you don't know where to start or you would like to streamline your website planning process, please ask us about our FREE ebook "
How to Plan Your Business Website
". It will save you a lot of wasted time and aggravation.
Our objective is to produce esthetically pleasing website designs which work; that is, convey the right message, don't cost an arm and a leg, are easy to update, and most important, they generate leads for your business rather than just sitting in the cyberspace, collecting dust.
We always keep search engine optimization in mind when designing websites, and are therefore reluctant to include elements which can adversely effect a website's optimization or ranking. Good content, a few well-placed graphics, maybe a video or a blog, this is all most websites need to achieve success (apart of course from a product and some consistent promotion).
Our Web Design prices start from just €275 plus VAT. For more information on web design prices, please Contact us.
It is now possible to get a template driven website for next to nothing, or even for free, but you still need to know what you are doing. There are many moving parts and although it is easy to produce a "website", it may not necessarily bring you any results.
When you are just starting up, you need to get your business name on the web as rapidly as possible. However, your limited budget frequently prevents you from doing it properly. Due to this constraint, many startups embark on DIY projects, creating websites which are ugly, difficult to use and impossible to find.
After a few months of frustrations and very little results, they abandon the whole project all together, convinced that websites don't work and online marketing is not for them. Fortunately, there is another solution.
Before you start designing your website or hire someone else to do it for you, you need to plan it. A website is very much like your "virtual shop". It has to look inviting to the visitors, but also to be functional and easy to find on the web. A business website, very much like your sales brochure, should be your marketing tool that brings in leads or sales. If it doesn't, it is just an expense. A website is also a hassle, unless is simple, well-structured, and easy to update.
We therefore, unlike many other web designers, always begin with the end in mind:
- What is your website trying to achieve?
- Whom is it trying to attract?
- Who is it competing against?
We don't even think about website design, until we are sure we understood your business and your target audience; until we understand who your competitors are, and what makes you stand out from the crowd.
We always keep search engine optimization in mind when designing websites, and are therefore reluctant to include elements which can adversely effect a website's optimization or ranking. Good content, a few well-placed graphics, maybe a video or a blog, this is all most websites need to achieve success (apart of course from a product and some consistent promotion).
Our Web Design prices start from just €275 plus VAT. For more information on web design prices, please Contact us.
DIY Web Design
It is now possible to get a template driven website for next to nothing, or even for free, but you still need to know what you are doing. There are many moving parts and although it is easy to produce a "website", it may not necessarily bring you any results.
When you are just starting up, you need to get your business name on the web as rapidly as possible. However, your limited budget frequently prevents you from doing it properly. Due to this constraint, many startups embark on DIY projects, creating websites which are ugly, difficult to use and impossible to find.
After a few months of frustrations and very little results, they abandon the whole project all together, convinced that websites don't work and online marketing is not for them. Fortunately, there is another solution.
Planning your website
Before you start designing your website or hire someone else to do it for you, you need to plan it. A website is very much like your "virtual shop". It has to look inviting to the visitors, but also to be functional and easy to find on the web. A business website, very much like your sales brochure, should be your marketing tool that brings in leads or sales. If it doesn't, it is just an expense. A website is also a hassle, unless is simple, well-structured, and easy to update.
We therefore, unlike many other web designers, always begin with the end in mind:
- What is your website trying to achieve?
- Whom is it trying to attract?
- Who is it competing against?
We don't even think about website design, until we are sure we understood your business and your target audience; until we understand who your competitors are, and what makes you stand out from the crowd.
Planning a business website essentially consists of six steps:
 |
Web Services Overview |
|
Web Strategy |
|
Website Design |
|
Website Review |
|
Search Engine Optimization |
|
Website Promotion |
|
Domain Registration |
|
Website Hosting |
|
Web Analytics |
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